Apple’s Sept 7th Event Recap – Part I

Photo Credit/Source: Apple Website

Apple held its much anticipated September 7th special event today at the Bill Graham Auditorium in San Francisco. The event kicked off with a Carpool Karaoke segment between Tim Cook, Pharrell and The Late Late Show host James Corden.

Apple provided recaps of watchOS 3 and iOS 10, highlighting some of the new features and enhancements that will be included with both OSes. Both watchOS 3 and iOS 10 will be available as free upgrades starting Sept. 13th. Apple also announced that iWork, which includes Pages, Numbers and Keynote now supports real-time collaboration allowing users and teams to edit in real-time across the Mac, iPad, iPhone and the web.

Apple Watch

Turning to Apple Watch, we learned today that Pokemon Go, which has garnered a huge fan base, will be coming to Apple Watch before the New Year. As expected, Apple also announced the next generation of Apple Watch – Apple Watch Series 2.

Apple Watch Series 2 has been redesigned and will be “swim proof”. It is water resistant up to 50 meters. The device is completely sealed off with the exception of the speaker which requires airflow. The new design allows the speaker to expel any water that enters the speaker cavity. The Apple Watch Series 2 was designed with swimmers in mind and incorporates new tracking tools for swim workouts.

The Apple Watch Series 2 has a new 2nd-generation SiP (system in a package) which includes a dual-core processor making it 50% faster than the original Apple Watch, a GPU that is 2x faster than the original Apple Watch, a 2nd-generation display which is 2x brighter at 1,000 nits and comes with built-in GPS. The new series is available in three materials: aluminum, stainless steel and the brand new ceramic option.

Apple has also teamed with Nike to create the Apple Watch Nike+ series specifically designed for runners. It will be available in four colors.

The Apple Watch Series 2 and Apple Watch Nike+ will start at $369 and be available for pre-order on Sept. 9th. The Apple Watch Series 2 will be available on Sept. 16th and the Apple Watch Nike+ will be available in late October.

Apple has also updated and rebranded the original Apple Watch referring to it as the Apple Watch Series 1. It will include a dual-core processor and watchOS 3.

Stay tuned for Part II of our recap of today’s Apple Special Event.

To watch the entire keynote presentation, go to



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